Case Study 2

First I want to start off by saying this, when can we get into Pottermore? Because I am growing quite impatient! Okay, moving on now. When I first got to the site I read the article by Adam Penenberg on the main page. His article was well written and gave you the introductory leap into transmedia, as well as introducing me to Michael Grant whose books I have already looked up on Amazon.com.

I do have to admit that the video on the main page totally freaked me out and made me wonder why multiple times in the moments after the video ended playing.

I believe that more information is needed to truly define transmedia. However from what I understand thus far transmedia is a way of storytelling that is told across multiple digital platforms and technologies. To me I think that means that you can read a story using websites and videos on computers, phones, tablets and so on.

Transmedia storytelling is something that will take the reader to a whole new world in which they can interact with the story that they are reading. “Rather than simply watch a movie, viewers can interact with characters on websites, experience the world in games, follow leads on Twitter, as well as participate in a vast array of other opportunities on various platforms.” (Lisette Vitter).

This new wave in storytelling is taking an idea that most people have thought about and now they can enjoy it. Who hasn’t read a story and thought wow, I wish I could see or interact with these characters? Now you can through multiple digital medias.

Now, using transmedia, you can. And the fact that it links so closely with social medias really connects with this class and what it’s about. The above quote mentions Twitter and I bet that Facebook will be quick to follow if transmedia turns out to be as big as everything thinks it is.

Most of the sites that I found that discussed transmedia all had the same information. I think that in the near future more will be out there for us to read and then we can truly define what transmedia means, how to use it and all of the digital levels that it will be offered on. I personally can’t wait to see what comes of transmedia and to use it in the future.